Goldfish and UpsTrace are thrilled to announce a partnership aimed at transforming seafood traceability and compliance on a global scale. By combining Goldfish’s robust compliance solutions with UpsTrace’s advanced traceability platform, seafood businesses can more efficiently manage risks, enhance transparency, and build consumer trust.
Goldfish provides harmonized data on fisheries, certifications, blacklists, and over 380,000 authorized fishing vessels worldwide. This empowers businesses to confidently screen for Illegal, Unreported, and Unregulated (IUU) fishing, labor risks and more. “This partnership reflects the power of collaboration to tackle the seafood industry’s toughest challenges,” said Celeste Leroux, Co-founder and CEO of Goldfish. “Together, we’re helping companies simplify workflows, mitigate risks, and deliver on their commitments to responsible sourcing.”
Indonesia-based UpsTrace offers a secure, transparent, and innovative platform for monitoring seafood supply chains. It ensures traceability data is accurately managed and accessible, meeting the highest standards of global compliance. “This partnership with Goldfish enhances our mission to deliver transparency and efficiency in seafood trade. Together, we empower businesses to meet global standards, mitigate risks, and build trust through responsible sourcing.” said Teguh Mubarakh, Founder & CEO of UpsTrace.
By integrating Goldfish, UpsTrace can help their customers:
- Streamline Due Diligence: Meet compliance requirements with confidence.
- Enhance Transparency: Access real-time insights into product risks.
- Strengthen Trust: Validate sourcing practices to align with consumer expectations.
This is about more than data—it’s about empowering the seafood industry to operate smarter, more responsibly, and more sustainably.
About Goldfish
Goldfish is a leader in compliance and risk management solutions for the seafood industry. Through its powerful API, Goldfish provides the world’s most comprehensive harmonized datasets on vessels, fisheries, and other critical supply chain elements. These solutions enable businesses to streamline due diligence, enhance operations, and ensure compliance with ease. Goldfish’s user-friendly tools include a free Vessel Lookup, customizable Smart Forms with in-line risk screening, and real-time dashboards designed to provide actionable insights.
About UpsTrace
UpsTrace is a pioneering platform dedicated to revolutionizing global seafood trade through innovative traceability and compliance solutions. Headquartered in Indonesia, UpsTrace offers a suite of services tailored to meet the needs of exporters, importers, and buyers in the seafood industry. By leveraging cutting-edge technology and adhering to international standards, UpsTrace ensures transparency, sustainability, and trust throughout the supply chain.
